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Lucero’s cotillion

 One of triathlon's most exciting new bikes will have its formal coming out party today or tomorrow, depending on the time zone of the reader. On Thursday, January 13th, at Mission Bay's downtown store.
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Magazine reshuffle

 America's three glossy monthlies became two some months ago, when American Tri folded itself into Inside Triathlon and absorbed its editor/publisher Kyle DuFord.
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The Art of Product Management

 Yes, your favorite companies' product managers were all over in Taipei working on next year's bikes. They're working hard, no-doubt, but are they designing and spec'ing good bikes?
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The bike biz

 With Interbike right around the corner I thought I'd write a bit about how the bike business works—not everything about it, but the nuts and bolts of how a bike gets from the "paper napkin sketch" to your local bike shop's showroom floor.
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The trademark

 One would be hard-pressed to come up with an industry, activity or economy in which one single trademark is more powerful or over-arching than in triathlon, and the trade name is Ironman.
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Rise and fall of a triathlon series

 Races are hard to produce. The bigger the race, the bigger the headache; the greater the expense; the more hand-wringing the stress; the more sleep-depriving the risk.
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The Superform

 Yet again (as happens about every 18-months) someone asks about the beginnings of the bike technology that has make our sport unique. I thought I'd answer the question here, and with some photo representation.